All e-commerce and lead generation companies need good affiliate program management. Whether they handle it inhouse or with a company that specializes in affiliate program management, you should have this aspect of your business handled by people that are proactive, knowledgeable, and gung-ho about growing and managing your affiliate program. Inhouse staff need to be extremely knowledgeable about SEO, PPC and HTML to effectively work with your affiliate base, this is usually where inhouse affiliate managers fall short. Simply having a 20-something year old with a marketing degree managing your affiliates is not going to get it done. Good affiliate management should also be extreme proactive regarding recruiting new affiliates into your program. This consists of contacting related sites to ask them to become affiliates and posting on forums to meet new affiliates and expose them to your program. Most inhouse affiliate managers aren’t anywhere near proactive enough, they sit around and wait to be told what to do. This is why you should seriously consider hiring a company like Experience Advertising, we are the leading affiliate program management company for several reasons. First, we know affiliate marketing and how its done properly. Our staff is experienced and trained at SEO, pay per click, and html site and blog building. We provide the affiliates of our programs with in depth keyword research to give them a head start on marketing the programs. We also provide free web-templates to our affiliates that are interested in building a site or doing a PPC campaign. We provide coupons for free clicks with Google, Yahoo, and MSN PPC accounts. We are absolutely willing and encourage phone calls with our affiliates, from the most experienced to the most novice affiliates, to educate and bring them up to speed on the program and how to effectively market it online. We are very proactive with recruit affiliates and posting on forums to meet new affiliates and webmasters. We have tremendous experience with Linkshare and Commission Junction, currently we manage over 30,000 affiliates across those large networks. We are experts in launching new affiliate programs and bringing them out to the affiliate world. We run exciting contests and build a tremendous amount of hype for our affiliate programs by running promotions to encourage affiliate production. Not to mention we charge about 1/2 of what our competitors charge to do a much better and more thorough job of managing and growing the program. We never insist on 30 or 60 day out clauses in our contracts which keeps our clients happy with the arrangement. Good affiliate program management is an absolutely must in order to make sure your affiliate program is constantly growing and producing more revenue for your company. If you would like a free evaluation of your current affiliate program or are looking to launch a new affiliate marketing program, please contact Evan at 954-662-8010 for a free consultation. Now get out there and pump up your affiliate program!