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Impressive CJ Advertiser Growth in Clicks, EPC and Sales Revenue During 2010 Holiday Season

Wednesday, December 8th, 2010

Hello there…we have another really impressive case study for one of our Commission Junction (CJ) clients in the tech retail niche. Their overall sales and click-through rates (CTR) went absolutely through the roof during November, mainly due to Black Friday/ Cyber Monday promotions, buying behavior, and tons of affiliates producing. The program’s EPCs spiked as well, which attracts more new Affiliate/Publisher sign-ups to the program. Here are some graphs that illustrate the dramatic growth achieved with their CJ program during November 2010 and continuing into a strong December sales period:
CJ clicks increases chart
This graph demonstrates the dramatic increase in click-throughs on CJ during November 2010.

CJ sales increases
This demonstrates the dramatic increase in sales on CJ during November 2010.

7 Day CJ EPC growth


This demonstrates the dramatic increase in 7-day EPC in CJ during November 2010.

These growth figures were achieved through the following affiliate program management methods:
- Recruiting Super-Affiliates from the other 40+ CJ accounts we manage
- Recruiting new affiliates from related websites and blogs
- Recruiting niche Affiliates from CJ’s Networking of Affiliate/Publishers
- Working one-on-one with big and small Affiliates to get them producing more so
- Producing customized banner creative to match Affiliate’s websites
- Providing top selling products lists and best performing keyword files directly to Affiliates
- Providing good coupon code deals and promotions

These are some of the techniques that were used to substantially boost the performance of this client’s CJ Affiliate Program. If you have any questions at all, please contact us. If you would like to launch and grow your Commission Junction Affiliate Program to reach its fullest potential please contact us right away. Thanks and have a great Holiday Season! – Evan

Explosive November Affiliate Sales Growth on CJ for Fashion Advertiser

Monday, December 6th, 2010

Hey all! November was a stellar month for all our clients in the Commission Junction Network. This particular fashion niche retailer experienced explosive affiliate sales growth in the month of November 2010. Here is their performance chart as well as some of the affiliate management techniques used to achieve these staggering growth numbers (chart as of Dec. 6th, 2010):
Explosive affiliate sales growth
Here are some of the affiliate management techniques and procedures that were used to attain this massive growth:
- Recruiting new affiliates from the Commission Junction Network
- Recruiting top affiliates of our other Commission Junction programs under management
- Recruiting new affiliates from related websites and blogs
- Promoting Black Friday – Cyber Monday coupons and deals
- Heavily promoting Holiday Sales Contest to the affiliate base
- Pushing out frequently redesigned banners with coupon codes designed in them
- Personally contacting all affiliate/publishers in the program seeking to work more closely with them
- Promoting on Facebook and Twitter to get affiliates more active

These are but some of the affiliate management techniques that were used to grow this fashion Advertiser’s Commission Junction affiliate program. If you would like to work with and represent this Advertiser, please contact us asap. Thanks and have a great Holiday Season!

Over 100% Growth Year or Year Growth for BistroMD.com Affiliate Program

Monday, February 8th, 2010

Huge Sales Growth for BistroMD affiliatesWe are extremely excited that our client BistroMD.com’s affiliate program has achieved a greater than 100% growth in January of 2009 over January of 2008. We have really worked hard to improve conversion rates on the site with this fine merchant and affiliates are reaping the rewards of these efforts. We are extremely appreciative of the efforts of all the BistroMD affiliates.

New affiliates can sign-up to the BistroMD.com affiliate program here:
https://signup.cj.com/member/brandedPublisherSignUp.do?air_refmerchantid=2166096

Thanks and let us know how we can help you promote BistroMD!